They write the news, design the posts and make sure that students and staff hear about EUPeace, yet until now, the people behind the Alliance’s communication had only ever worked together online. On 8 and 9 October 2026, that changed. Directly after the EUPeace Autumn Meeting, 13 communication and dissemination colleagues from Comillas Pontifical University, Justus Liebig University Giessen, the University of Limoges, the University of Calabria and Çukurova University met at the University of Limoges for the first-ever EUPeace Staff Days dedicated to communication.
The format was deliberately hands-on. Instead of presentations, the two days were organised as working sessions, with one clear aim: everyone should go home with something they could use straight away.

What the teams need: a shared wishlist
The first session took stock of the templates and tools already shared across the Alliance, and of what is still missing. The resulting wishlist shows a clear direction: fewer printed materials, more and better digital formats. High on the list were testimonials that show what EUPeace offers in practice, from the European Track and the Virtual European Exchange Programme (VEEP) to Blended Intensive Programmes, buddy programmes and internships, and how these opportunities help students and staff.
For staff and lecturers, the teams want short Q&A videos, as questions about the recognition of courses and teaching time come up again and again. Further wishes include a new presentation template, fresh social media templates and a new design for the European Track certificate.
Images, data and clear responsibilities
In a session led by Comillas Pontifical University, the group looked at image rights across nine institutions, the use of AI-generated images, and how to improve our shared pool of campus photography.
The data clinic brought clarity to the Alliance’s shared reporting. Colleagues went through the entries together, clarified what each figure means, and agreed on who records what, and how quickly. This is unglamorous work, but it makes a real difference when results have to be reported across nine universities.
Closer to the local press
How can a European University Alliance become a story for local newspapers? In a media café organised by the University of Calabria, participants collected ideas for building closer ties with local press offices and for finding EUPeace topics that matter to local audiences. A short impulse from Justus Liebig University Giessen added practical tips on embedding EUPeace in the everyday work of university communication departments.


Making the Alliance’s work visible
How to reach more students was one of the most discussed questions of the two days. After looking at which channels and formats actually work, the group put their ideas into practice. Starting from scratch, they developed a multimedia campaign for the EUPeace Handbook on Internationalising Teacher Education, built around written and video interviews. It is aimed at teachers in training and in practice, teacher educators, professional associations, education ministries and civil society organisations working in education. More details will follow when the campaign is launched.
How to reach more students was one of the most discussed questions of the two days. After looking at which channels and formats actually work, the group turned to a practical case: how to make the results of the Alliance’s work visible beyond its own universities. Using one of EUPeace’s recent publications as an example, they developed a multimedia communication approach from scratch, from key messages and target groups to formats such as written and video interviews. More will be revealed soon.
“This group really benefited from the face-to-face work and brainstorming sessions. They knew each other from online meetings, so they felt free and at ease to exchange ideas. This in-person session will probably make future online working meetings more efficient. And as local coordinator, it was nice to meet a group I barely knew,” says Aurore Berthier, EUPeace local coordinator at the University of Limoges.
Looking ahead
The two days closed with a joint look at next steps, including how communication work across the Alliance can be organised in the years ahead. Meeting in person, with time to talk beyond the sessions as well, has strengthened the working relationships that this cooperation depends on. The results will now feed into everyday work at the partner universities, from new digital templates and clearer data to coordinated campaigns.












